Date lodged: 27 October 2016
To ask the Scottish Government what action it is taking to raise awareness among new mothers about the benefits of breastfeeding.
Answered by: Aileen Campbell 8 November 2016
The Scottish Government is committed to supporting breastfeeding by new mothers through a range of activities which include:
A number of stakeholder events and a breastfeeding summit have taken place over the last 18 months, to share information, gather views and make recommendations. We have taken significant steps to act on these recommendations, and will continue to do so.
The Scottish Government took the decision to fund a Lead Officer post from UNICEF to support the implementation of the UNICEF BFI Standards across Scotland, and this has been highly successful.
The publication of the Improving Maternal and Infant Nutrition: A Framework for Action (2011). As part of the implementation of the Framework the Scottish Government appointed a National Maternal and Infant Nutrition Co-ordinator to coordinate the breastfeeding improvement activity and to link with other partners across Scotland and the rest of the UK.
The Scottish Government launched a replacement of the previous Feedgood factor website in June 2016. http://www.feedgood.scot
The Scottish Government also provides funding to support the National Breastfeeding Helpline. http://www.nationalbreastfeedinghelpline.org.uk/